3D Printing

Proxy War using 3D Printing to take on Games Workshop for Dominance of Tabletop Wargaming

proxy war 3D Printing
Comments (1)
  1. MPSwift says:

    It is interesting how many 3D printing wargaming companies are starting to pop up in recent weeks with 2 currently active on kickstarter and a friend and I soon to add a third, based around the creation of conversion packs and bespoke parts with a view to eventually be able to replicate the faces of others in 28mm scale among other products. Last year at university I wrote a (admittedly optimistic) business feasibility study into the idea of 3D printing wargaming scenery with the option for modular customisation which supported the idea that this could be big business, if handled appropiately.

    There are a couple of areas where I think proxy war will struggle is in the initial capture of an audience (see The Gates of Antares). Games Workshop (GW) have developed an entire universe around their product line, originally intended as nothing more than miniatures for role play games. This allows a gateway into the hobby through imagination of what your miniatures could be, it gives them a place in a well established story while still allowing you to carve out your own ideas. In my experience (I’ve collected and played for around 12 years now) it becomes easier to rationalise spending the money if you’re buying more than plastic. Secondly, it is hard to deny that there is a level of hype surrounding 3DP which unless you keep abreast of the current developments is easy to get swept up in. My concern is that, particularly on their larger Titan-class models, surface finish may be less than the customer expects leading to disappointment which can rapidly turn to anger and distrust in the company, putting customers off. Proxy War claim to be able to get to less than 25 micron layering for their fine detail models but doesn’t state the resolution of the reinforced material. As it stands customers are used to the quality offered by Forgeworld (GW sister company) for their large items which provide exceptional detail so it will be interesting to see a comparison in end quality between a Titan-class Proxy War model and a Forgeworld titan.

    Also, Games Workshop have recently been experimenting with 3D printing (they are listed as a customer on one of the major players pages but I can’t remember which one) and while this is most likely for prototyping purposes it shows they are willing to embrace new technology, something the rest of the industry seems to be lacking in. It will be interesting to see in the next few years where they decide to make use of this technology, personally I’d love them to create a digital library of .stl files which users can buy, download and print at home. This would allow GW to massively expand their product base with little capital expenditure though is probably a little way off yet short of hobbyists owning a Form 1 or having access to very high resolution printing services as the surface finish from popular FDM machines like the Rep2 just aren’t good enough for the detail level required.

    I wish Proxy War all the best with their kickstarter, I’m in agreement with them that 3DP is the future of this particular industry in a lot of ways and will be interested to see how they get on.

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