The ABC Data Baltic Roadshow is an annual event organized by ABC Data Group‘s Lithuanian division, in cooperation with its partners, and involves key customers and resellers in the Baltic States. This year’s edition took place in October in Lithuania, Latvia, and Estonia. The Roadshow is an excellent opportunity to learn about the latest market trends and product offerings. It also provides the possibility to talk directly to business partners.
This year, ABC Data Lithuania celebrated the 5th anniversary of its existence, and, after the official party, the guests had an unique opportunity to take part in a special conference. For the first time in the history of the ABC Data Baltic Roadshow, its participants were acquainted with 3D printers and filaments. ABC Data presented several products which the company has in its portfolio: Robo 3D R1, 3DGence One, and Monkeyfab 3D printers, as well as Verbatim and Spectrum filaments.
Each day of the event was divided into presentations of products and solutions for the IT industry, panel presentations, as well as exhibitor stands. The event was organized in the three city capitals of those countries visited by ABC Data: Tallinn, Riga and Vilnius. In total, the event was attended by over 300 regional resellers in all three countries.
The Roadshow is a project that connects businesses on different levels and promotes the distribution of current market trends. It provides an opportunity to test brand awareness and disseminate it among the TOP-clients in the IT industry. ABC Data sees great potential for the development of clients in the field of 3D printing technology, which is still a big novelty in this part of Europe. And the products presented perfectly fit into different market segments, so that ABC Data resellers could find solutions both for professionals, as well as for individual customers.
ABC Data sees great potential for new contracts, which will be a result of the contacts established during the ABC Data Baltic Roadshow. Many of the companies presented at the event have already made inquiries into individual equipment and materials to 3D printing, so there is a real chance that Eastern Europe soon will begin using 3D printers even more so.